“The spirit of RISE encourages women to be all that we are,” Beyoncé said in a press release. The new fragrance is centered around orchids (Pantone’s color of the year for 2014, coincidentally), and is presented in a luxe gold bottle, designed by Ken Hirst.
Beyonce’s ‘RISE’ — Her New Perfume Is Announced
“For Beyoncé, gold symbolizes luminosity, optimism and strength,” the perfume house said in a press release.
RISE is a sexy, intoxicating scent — it has top notes of Italian Bergamot, Golden Apricot and Iced Basil Sorbet. The middle notes consist of a blend of Gold Symphony Orchid, Freesia Blossom and Natural Jasmine Sambac. The bottom notes round it out — Autumn Woods Accord, Cashmere Musk and Vetiver Extract.
